Our Managed Video Marketing Support is Heavily Data Informed

We're proud to be a Wistia agency partner

Did you know that our video hosting is fully managed and completely free to our animation clients? Even better, Wistia is completely free for your first 3 videos!

Drive conversions. Increase your ROI.

Our video marketing support is heavily data informed. We test, analyse, refine and measure the success of any campaign by the impact it has on your business.

People watch online video the same way they use a TiVo player. They skip through the boring stuff and they re-watch the stuff that’s particularly interesting or confusing. Understanding your audience’s engagement lets us craft a message that will really connect with them.

We use all of the video engagement and conversion data available to help us make your next video. And then, we repeat the process.

Watch a short introduction to Wistia.

 

We’ll get you set up for free.

We provide a free Wistia set up service for all of our animation clients.

We’ll help you set up a Wistia account – with you as owner and us as a nominated account manager.

Then we’ll upload your video, personalise it in your brand colours and create a custom splash image. We’ll also set up any turnstiles, annotations or calls-to-action. Then we’ll provide you (or your web designers) the code to embed your video in your website.

We’ll do that free of charge every time we create and release a video for you.

Wistia is free for your first 3 videos so you’ll have ample time to trial the platform. For 4+ videos, you’ll be able to sign up for their pro package direct through your Wistia account.

Managed video hosting

We can help you to:

  • PERSONALISE YOUR VIDEO
  • AUTOMATE VIDEO SEO
  • TRACK VIEWER USAGE
  • DRIVE LEAD GENERATION
  • A/B TEST YOUR VIDEOS
  • INTERACTIVE ELEMENTS
  • ENGAGEMENT GRAPHS
  • CUSTOM THUMBNAILS
  • NO ADS/RELATED VIDEOS
  • RESPONSIVE EMBEDS
  • GOOGLE ANALYTICS INTEGRATION
  • CRM INTEGRATION
  • + MORE

Start A/B testing your videos.

Find out which videos work best for your business (and which don’t) with A/B testing.

What can you test?

With A/B testing, you can easily test any any aspect of your video, like player color, button copy, email gates, video thumbnails, and even variations of the video content itself!

What video analytics are available?

YouTube provides limited analytics data so we recommend using a video hosting platform like Wistia to embed your video content in your web pages. Wistia includes a personalised, advert free, SEO friendly video player designed to capture leads and track viewer usage.

Track viewer usage to find out which videos provide the most value to your business. Detailed engagement graphs and heatmaps are available.

Engagement graphs show how the audience as a whole has viewed your content. You can see which sections people found compelling enough to rewatch (the upper orange graph) and which parts they stopped watching (drop offs).

Heatmaps show how an individual watched your video.

Video analytics engagement graph

Video analytics engagement graph

Video analytics heatmaps

Video analytics hotspots

Personalise your videos

control how your videos are embedded and what they look like on search and social

Automates video SEO

the player injects some metadata into your web page’s header

Track viewer usage

discover which videos are providing the most value to your business

Drive lead generation

turn passive viewers into an active audience with CTAs, annotation links and turnstiles

Ready to create an #incrediblevideo ?

We help brands, agencies and production companies tell their stories. A completely transparent production process and outstanding quality at an affordable price. It’s time to break through the noise!